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Variety of eCommerce

The amount of various eCommerce types existing today boggles imagination. Realization of goods, rendering of advertising, travel, medical and banking services are small share of eCommerce types. Nevertheless eCommerce is subdivided on several generally recognized categories. As a rule such division is made according to the target audience.

Business-to-business (B2B)

The concept of such cooperation is very simple: the enterprise trades with other enterprise. B2B is one of the most perspective and actively developing directions of electronic commerce. Internet platforms give the chances to considerable simplify an operation at all stages to make trade more operative and transparent. Often in such cases the representative of the customer has the opportunity to control the process of order execution working with databases of the seller. An example of B2B transaction is the sale of website templates to the companies for subsequent use as a basis of their own website design. Certainly, to such type of transaction belong any interactions including wholesale supply of the goods or similar execution of orders.

Business-To-Consumers (B2C)

In this case the enterprise directly trades with the client (not with juridical person, but with the physical one). As a rule here we speak about retail realization of goods. Such way of commercial operation simplifies and accelerates purchase procedure. The customer should not go to the shop to choose the necessary goods: it is enough to see characteristics on a site of the supplier, to choose the necessary configuration and to order a product with delivery. The possibility of the Internet allows the businessman to control product demand (besides, he saves expenditure on a premise and workers). Examples of this kind of trade are the traditional Internet shops directed on a certain target audience.


Consumer-To-Consumer (C2C)

Such way of electronic commerce assumes settlement of transaction between two consumers, none of which is the businessman in legal sense of a word. Internet platforms for such trade are something averages between the market and a column of announcements in the newspaper. As a rule, commerce according to the scheme С2С is carried out on the Internet auctions sites nowadays getting the increasing popularity. For clients of such systems the basic convenience consists in a little bit lower price of the goods, in comparison with its cost in shops.
There are other schemes besides the most widespread schemes of electronic commerce described above. They are not so popular, but, nevertheless, are applied in some specific cases. Here we speak about the interaction of businessmen and consumers with the state structures. Recently many operations on tax collection, filling of questionnaires, forms for the order of deliveries, work with customs are carried out by means of the Internet technologies. On the one hand it considerably facilitates the work of civil servants and on the other gives the chance to payers to get rid of some share of bumf.

The most popular types of electronic commerce

The Internet shops realizing various types of goods still remain one of the most widespread and stable ways of electronic commerce. But, at the same time, other types of electronic commerce get popularity. Recently the method of micropayments collection becomes attractive to businessmen. On the sites where such system is applied, the user can receive a certain program in undivided using, download music, films or books for very small sum. The profit from such sites is achieved thanks to a significant amount of visitors of such resources.
We shouldn't forget about Internet advertising. For the majority of businessmen a global network, first of all, is the big advertising platform with rather attractive possibilities. Therefore placing correct information about the company on websites remains profitable business and will be so for a long time.
One more version of electronic commerce is the Internet-banking. Here we speak not only about cooperation between client and "real" bank through a browser, but also about the financial organizations which completely based on a virtual basis. The work of such banks becomes possible only with the appearance of Internet purses with electronic currency on them. To such area belong exchange services which allow changing one variety of "virtual money" to another for certain percent.
The following popular type of trade through the Network is information sale. There are paid sites of acquaintances, exchanges of remote work, various databases and social networks. As a rule, such services offer the user to register for the certain sum, or take payment for access to the certain information and some bonuses (the second variant meets more often).
And last in our list (but not on the importance) a version of electronic commerce is well-known stock exchange Forex. Theoretically any user can earn on a difference of rates of exchange. Practically profit from game on Forex receives, basically, the companies offering to train such business each housewife. However it would be wrong to write off so considerable area of fulfillment of Internet operations.
Certainly, it is only small part of those possibilities for business what are offered by the Internet. Being rather young invention, the Network has already open various ways of electronic commerce development, to capture all of them within the limits of one article is problematic. Meanwhile, all versions existing today are only the beginning. And we are waiting for new surprising inventions, including for trade.




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